CASE STUDY
EN Celio
APP CREATION, REALIZATION & ANIMATION
Mobile CRM : create new services.
CRM integration & animation via the format « INBOX »
Solutions used by Relatia
Challenge us !
EFFECTIVE MOBILE CRM STRATEGY
In 2013, Celio* leader in ready-to-wear outfits for men entrusted Relatia in the creation of their app. Our greatest challenge: offer users a personal shopper, making it easier for them to select goods from the catalogue and have access to sales and offers in stores. Electronic catalogues, shopping list, store locator, look shaker and even image recognition using scan & find ,which works by scanning a clothing item anywhere on the street and the app will run through all the brand’s cloths in the catalogue to find a similar product. All these tools are available in the app Celio France for all users.
Still in the dual approach of mobile CRM & Drive-to-store, Celio’s app continues to develop its M-CRM with Relatia. After developing the app’s signboard/ reviews & Mobile CRM activities/ the development of the app’s V2 in March 2016/ the service “drive-to-store” reserved to users of the app/ Innovations: augmented reality, image recognition, flow weather use… Relatia continues to guide Celio* in Mobile CRM.
INBOX
CENTRALIZE ALL USEFUL MESSAGES BETWEEN THE BRAND AND I !
Innovations
AUGMENTED REALITY, IMAGE RECOGNITION, FLOW WEATHER USE
APP
CREATION, REALIZATION & ANNUAL APP MANAGEMENT
CLIENT STATEMENT
